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Relaunch package pricing calculator
Work out what your relaunch program costs to deliver, then set a package price that leaves you earning the rate you meant to earn.
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Time to first interview planner
Turn a returning client's weekly application pace and reply rate into a realistic week count you can say out loud in an intake session.
Every relaunch coach gets the same question in week one: how long will this take. Guessing high loses the client and guessing low destroys her trust in month two. This planner does the arithmetic instead. Give it her reply rate, her conversion from reply to first interview, and the number of applications and warm outreach messages she can realistically send in a week alongside her existing commitments.
The default numbers describe a common shape: a client with a long break sending six tailored applications a week, getting replies on roughly one in eight, and converting about four in ten of those replies into a first conversation. Adjust them once she has three weeks of real data logged, because her own numbers are the only ones worth planning against. The weekly hours output is the one clients react to hardest, so show it during intake rather than after.
Your result
Applications needed per first interview
21
Reply rate and screen conversion multiplied out into one application count.
Weeks to a first interview
5.5
Includes the ramp weeks spent building evidence before any outreach goes out.
Her application hours per week
4.5
Time she must protect every week, on top of your coaching sessions.
Weeks before the target list runs out
6.7
If this is smaller than the weeks to interview, the list is too short.
If the target list runs out before the first interview arrives, the fix is a longer list rather than a higher weekly application count.
Use this in the intake session, not after the first stall
A client returning after a decade usually arrives with either a hopeful timeline or a fearful one, and both are made up. Showing her the arithmetic in week one changes the conversation permanently. Six applications a week at forty five minutes each is four and a half hours she has to find, every week, and that is the real commitment she is agreeing to, not the coaching call.
It also makes the ramp weeks defensible. Coaches lose clients in week two by spending them on evidence inventory and target lists while the client feels nothing is happening. When the model shows those two weeks are already priced into the week count, the work feels like progress rather than delay.
When the target list is the real constraint
The output most coaches underuse is the target list runway. If she needs roughly forty applications to reach one first interview and her list has thirty companies, the plan fails before it starts, and no amount of weekly discipline fixes that. She either widens the sector, widens the geography, opens up to hybrid roles, or adds returnship cohorts as a separate track.
This is also the honest test of whether a list is a real list. Forty companies means forty employers with a hiring footprint she could plausibly reach, which usually means naming the mid sized firms nobody puts on a first draft. Rebuild the list before raising the weekly quota, because a bigger quota against a thin list just produces faster rejection.
Questions about this calculator
What reply rate should I use before a client has any data?
Start around ten to fifteen percent for tailored applications with warm outreach mixed in, and much lower for cold job board applications alone. Replace the estimate as soon as she has three weeks of logged outreach, since her own rate is the only one that plans anything.
Does a returnship cohort change these numbers?
Considerably. Cohort applications run on a sourcing window rather than a weekly pace, and conversion works differently because the screen is designed for candidates with breaks. Model returnship applications as a separate track rather than folding them into this weekly count.
My client cannot find four hours a week. What then?
Lower the weekly count and raise the quality rather than pretending the hours exist. Three well targeted applications with a warm contact usually beat eight cold ones, which shows up here as a higher reply rate and a shorter week count despite the lower pace.
More free tools and working documents
Working document
The eight week relaunch program checklist
The full sequence for taking a client from a ten year gap to a first interview, in the order that keeps her moving instead of polishing.
Now make that number survive contact with a client
A week count or a package price only holds if something tracks it after the intake call ends. RelaunchDesk records the applications sent, the replies received and the milestone she is standing on, so the figure you just produced becomes a Sunday night review rather than a promise nobody checks. Ask for a demo and we will set up one returning client using the numbers you just entered here.